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The W.G. Pearson Center Brand

Brand Messaging:

The W.G. Pearson Center is a convening space and innovation hub where trainings, classes, and resources are available for the community. The Center is a youth-centered space that houses activities and programs that enrich the lives and outcomes of young people. Eight Nonprofits have joined together at The Center to combat systemic racism and structural inequalities to have the greatest possible collective impact on Durham.


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New Logo and Brand Creative

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Marketing Brochure

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Shirts and SWAG

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External and Internal Signage and Wayfinding

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